A daily budget has been set for your campaign, but it is consistently not hit. The campaign is considered under-spending. An under-spending campaign means you are not achieving optimal results by capturing more traffic & potential leads for your business

To rectify this:

· Expand the number of keywords

· Consider Broad-match keywords

· Increase CPC bidding à Improve Ad Rank

To find out more, kindly raise a new support ticket or contact your friendly CARE Digital Account Manager now and we'll be in touch within the next 24 hours.